User:Trieu/Books/marketing book03
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Marketing[edit]
book 03[edit]
- Consumer behaviour
- AIDA (marketing)
- Aspirational age
- Aspirational brand
- Buyer decision process
- Prospect theory
- Loss aversion
- Decoy effect
- Time marketing
- Choice modelling
- Demography
- Demographic profile
- Lifestyle (sociology)
- Maslow's hierarchy of needs
- Direct marketing
- Database marketing
- Direct Marketing Association
- Multi-level marketing
- Personal selling
- Pyramid scheme
- Large-group awareness training
- Sales management
- Sales promotion
- Specialty catalogs
- Telemarketing
- Drop shipping
- Grey market
- Marketing channel
- Retail
- Convenience store
- Department store
- Variety store
- Franchising
- Retailers' cooperative
- Shopping mall
- Supply chain
- Supply chain management
- Wholesaling
- Digital marketing
- Display advertising
- Contextual advertising
- Behavioral targeting
- Search engine marketing
- Pay-per-click
- Cost per impression
- Search analytics
- Web analytics
- Search engine optimization
- Social media marketing
- Email marketing
- Referral marketing
- Affiliate marketing
- Cost per action
- Revenue sharing
- Inbound marketing
- Mobile advertising